Broker comparison
Groww vs ICICI Direct (2026): Brokerage, API, AMC & Execution Compared
Side-by-side comparison of Groww and ICICI Direct from published official pricing and features — no affiliation with either broker.
| Metric | Groww | ICICI Direct |
|---|---|---|
| Delivery brokerage | ₹20 or 0.1% per order (whichever is lower; minimum applies - see official pricing) | Plan-based - see official brokerage page (flat ₹20 plans available) |
| Intraday brokerage | ₹20 or 0.1% per order (whichever is lower) | Plan-based - flat ₹20 per order on current flat-fee plans |
| F&O brokerage | ₹20 per order (flat) | Plan-based - flat ₹20 per order on current flat-fee plans |
| AMC | ₹0 | ₹700 per year (₹300 for iVALUE subscribers) |
| Account opening | Free (online) | ₹0 (free); 3-in-1 account with ICICI Bank |
| Trading API | Groww Trade API — See official developer page | Breeze API — See official Breeze API page |
| Reported execution speed | < 50 ms (self-reported)self-reported | Not Disclosed |
| Algo support | Limited - API access is newer than peers | Yes - via Breeze API |
| Platforms | Groww app, Groww web | ICICI Direct web, ICICI Direct Markets app, Trade Racer |
| Best for (published) | Beginners and long-term investors who want one simple app for stocks and mutual funds. | ICICI Bank customers who want research, advisory and one integrated account. |
Statutory charges (STT, exchange fees, GST, etc.) are not included. Figures are from official pricing pages at our last review — verify before opening an account.
What the published data shows
Groww publishes an execution-speed figure; ICICI Direct does not on verifiable sources.
Tools & profiles
- Groww full profile
- ICICI Direct full profile
- Groww brokerage calculator
- ICICI Direct brokerage calculator
- Lowest brokerage brokers in India
- All broker comparisons
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Frequently asked questions
Groww vs ICICI Direct: which has lower delivery brokerage?
At our last review, Groww published delivery brokerage as "₹20 or 0.1% per order (whichever is lower; minimum applies - see official pricing)" and ICICI Direct as "Plan-based - see official brokerage page (flat ₹20 plans available)". Plan-based or percentage pricing cannot always be reduced to a single winner — use the official pricing pages linked below.
Does Groww or ICICI Direct have a trading API?
Both have documented APIs at review time: Groww (Groww Trade API), ICICI Direct (Breeze API). Compare pricing and rate limits on each broker's developer page.
Which is faster — Groww or ICICI Direct?
Groww publishes < 50 ms (self-reported). ICICI Direct has no verifiable execution-speed figure we could cite.
Are these comparisons independent?
Yes. Indian Broker Test is not affiliated with, sponsored by, or endorsed by any broker. Rankings and comparisons use only published official data; gaps are shown as Not Disclosed.
Sources
- Groww - official website - https://groww.in
- Groww - official pricing - https://groww.in/pricing
- ICICI Direct - official website - https://www.icicidirect.com
- ICICI Direct - official pricing - https://www.icicidirect.com/brokerage